Notice: the WebSM website has not been updated since the beginning of 2018.

Web Survey Bibliography

Title Intelliquest: Bots to replace researchers
Author D'Onofrio, M.
Year 1999
Database EBSCOhost
Access date 15.07.2004
Abstract Reports on IntelliQuest chairman and founder Peter Zandan's speech at the company's Marketing Research Tech Forum 3, on the replacement of market researchers with `shop bots,' or software programs. Advantages over human researchers; Advice for companies with electronic commerce capabilities on their web sites to change their attitudes toward bots; Automation of data gathering.
Access/Direct link EBSCOhost (full text)
Year of publication1999
Bibliographic typeMagazine article
Print

Web survey bibliography - 1999 (45)